Betsson Group Nominated Across Multiple Categories at the SBC Awards and Affiliate Leader Awards

Betsson Group continues to stand out as a leader in the gaming industry, having already received numerous nominations and over 30 awards this year alone. Adding to this success, Betsson Group has been shortlisted in six categories at the SBC Awards 2025, while Betsson Group Affiliates earned two nominations at the Affiliate Leader Awards 2025. 

SBC Awards 2025 

The SBC Awards celebrate the very best in the betting and gaming industry, recognising the achievements of operators, affiliates, and suppliers across key areas including payments, marketing, platforms, and data. 

Betsson Group is nominated for: 

Casino Operator of the Year 

Employer of the Year 

Innovation in Casino & Gaming Entertainment (Operator) 

Marketing Campaign of the Year (Operator) 

Operator of the Year – Large Organisation 

Sportsbook Operator of the Year 

Time & Place 

The 12th edition of the SBC Awards will be held in Lisbon, Portugal, on 18 September 2025, during the same week as SBC Summit (16–18 September). 

Judging Process 

A carefully selected panel of top industry professionals will help identify the most innovative entries and determine the winners of the SBC Awards 2025. Judges are required to declare any conflicts of interest and abstain from judging where applicable. 

Representing Betsson Group in the judging process:  

▪️Stefano Tino – Managing Director Italy  

▪️Shakyra Jonsson – Head of Affiliate Operations  

▪️Jan Chircop – Head of Gaming Projects  

The above Betssonites will not be involved in the judging of categories where Betsson is shortlisted. 

Affiliate Leader Awards 2025 

These awards honour the visionaries of the iGaming affiliate and operator communities. The event will spotlight outstanding contributions, foster networking among 600 top professionals, and recognise winners as leaders in their field. 

Betsson Group Affiliates (BGA) is shortlisted for: 

Affiliate Programme of the Year (Large) 

Best Affiliate Programme 

Time & Place 

The Affiliate Leader Awards will culminate in a ceremony on 17 September 2025 in Lisbon, marking one of the highlights of SBC Summit’s second day. 

Judging Process 

Winners are decided through an open public vote, giving the iGaming community the chance to celebrate exceptional contributions. Shortlisted nominations will be featured on the official website and promoted across social channels, with the entries receiving the most votes crowned winners. 

Betsson Group looks forward to both awards ceremony and wishes all shortlisted nominees the very best of luck. 

Discover the awards Betsson Group has won in recent years.